The past several years have seen explosive growth, more and more developers entering the market, and more games for consumers to choose from than ever before. 2014 will even more interesting as competition for a player’s attention and interest is at a peak – and it seems that the year ahead will bring even more content, leaving individual developers searching for ways to stand out and stay ahead of the game.
An article in VentureBeat this week features a new report from SuperData which confirms the moment we’ve all anticipated, or dreaded, is here: mobile gamers cost more than they’re worth. In October the cost of acquiring a new smartphone or tablet gamer exceeded the average revenue companies got from that player. Further, SuperData estimates that game developers need to retain players for two or more months before they become profitable.
Gamblit Gaming will be at E3 this year! Although we do not have a space in the expo, we will be having meetings in the local area.